I don't have a problem in the world with any player having a social media presence, building a brand...etc. What I have a problem with is when you start disrespecting the game and your opponents by doing stupid stuff like dancing on logos or stomping on logos...etc. Providing bulletin board material to other teams when your own team has been in a decline for a month...that just comes across as selfish. The Steelers need to look at their leadership, first at the player level and why veteran players are turning a blind eye to these actions. Second, the Steelers need to look at their management (coaches, HC, GM) that is allowing this to happen. AB did not become the diva overnight, it was a culmination of events that created that monster. Someone needs to do a better job of outlining what is acceptable and not acceptable and start holding players accountable. I like Juju a lot, and I think he has a youthful playfulness about him, but I think he sometimes crosses the line...he needs someone to "parent him" in to what is acceptable and what is not or what could potentially hurt the team.
