With the fall of cable companies, everyone thought a-la-carte was what was coming next. But it isn't. Now the product producers have lumped themselves into groups as "providers". In American it will be Netflix, Hulu, Apple, Amazon, Google/Youtube, CBS/Paramount, NBC/Peacock, ABC/Disney/ESPN. Those, arguably, at the BIG 8. And likely they will gobble each other up over the years to reduce competition (and raise prices). There are a few smaller, wannabe, providers, but they won't last long (Fox is becoming that). I think Hulu and Netflix eventually get bought up. Apple, Google or Amazon will buy them and merge content. So eventually, you might have Apple, Amazon, Google/Youtube. CBS/Paramount, NBC/Peacock, ABC/Disney/ESPN.
There will not be a-la-carte anything. You will have to pay for ALL of Amazon's content or none of it. And once everyone starts using the same cost/income models, the prices are going to start to go up. Everyone is going to use low prices to get you to join, but I'm afraid we are very close to that stage being over.
Sports owners don't want to be broadcasters. They want immediate, guaranteed money and sell packages of their sports content around the world to various broadcasting services.
This is the way it is headed. NBC/Peacock might get some of the NFL broadcasting rights. And they will make you pay for ALL of their on-line content to get NFL games. The age of "local", free TV is going away. The government might demand a skeleton broadcast type system must be relatively "free" and all the broadcasters might participate in that old ad-model system, but why put sports on that if you don't have to?
I mean, maybe this is okay. You are going to pay a "hardware" company to provide internet ($30-$50/month) Someone that actually controls the modems and fiberoptic system that gets the information to your door (Verizon, Xfinity, etc.). And then you a-la-carte the big providers, maybe each at $10-$20/month depending on how the content gets to you, commercial/commercial free, perks, etc.
They all know people are willing to spend $200/month total for everything. The price isn't going down. You can cut corners and take advantage during this "transition" phase and the cable companies die-off in their current form and maybe save some money in the short run. But it will settle down and creep back up to that magical price point people are willing to pay.